Scaling International e-commerce with market localization
Scaling International e-commerce with market localization
RESULTS
RESULTS
RESULTS
+30k
Product descriptions automatically generated
+3000
Orders from new markets within 2 months
3
Months to expand to 2 new markets
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Cernel has been an invaluable 'team member' in our international expansion journey. Their responsiveness and flexibility in finding solutions to our challenges has made the collaboration truly exceptional.
Cernel has been an invaluable 'team member' in our international expansion journey. Their responsiveness and flexibility in finding solutions to our challenges has made the collaboration truly exceptional.
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Sandra Nielsen, E-commerce Coordinator at Viamaja
Issue
With over 10,000 products and 400 categories in their home decor catalog, Viamaja faced a significant challenge in translating and maintaining their product content for international markets. Their small team was overwhelmed by the prospect of manually handling translations, especially given their frequently rotating seasonal inventory. Traditional solutions like Google Translate weren't viable for maintaining the quality needed for e-commerce success.
With over 10,000 products and 400 categories in their home decor catalog, Viamaja faced a significant challenge in translating and maintaining their product content for international markets. Their small team was overwhelmed by the prospect of manually handling translations, especially given their frequently rotating seasonal inventory. Traditional solutions like Google Translate weren't viable for maintaining the quality needed for e-commerce success.
Solution
Cernel implemented an AI-powered system that automatically generates and translates product and category descriptions across multiple languages. The solution takes into account product images, descriptions, category structure, and overall context to ensure accurate and consistent content. This automation allowed Viamaja's team to focus on more strategic activities while maintaining high-quality product content across all markets.
Cernel implemented an AI-powered system that automatically generates and translates product and category descriptions across multiple languages. The solution takes into account product images, descriptions, category structure, and overall context to ensure accurate and consistent content. This automation allowed Viamaja's team to focus on more strategic activities while maintaining high-quality product content across all markets.
Outcome
The implementation of Cernel's AI solution enabled Viamaja to expand into both Swedish and German markets in just three months - a timeline that would have been impossible with manual processes. Their rapid expansion proved successful, generating over 3,000 orders from the Swedish market alone in the first two months. The automated system not only accelerated their international growth but also maintained consistent, high-quality product descriptions across all markets.
The implementation of Cernel's AI solution enabled Viamaja to expand into both Swedish and German markets in just three months - a timeline that would have been impossible with manual processes. Their rapid expansion proved successful, generating over 3,000 orders from the Swedish market alone in the first two months. The automated system not only accelerated their international growth but also maintained consistent, high-quality product descriptions across all markets.
+30k
Product descriptions automatically generated
+3000
Orders from new markets within 2 months
3
Months to expand to 2 new markets
Details
